Today, Brad Paisley, William Morris Endeavor, ARC Entertainment and Tailight launched a digital music channel, MyCountryNation.com, sponsored by Walmart. The channel is slated stream music videos, comedy and lifestyle programming using a variety of platforms.

To publicize the launch, Paisley " leaked" the video for the first single from his upcoming album on Fox News' The Five this afternoon. Making everything synergistic as hell, the song "Country Nation" is radio-friendly, plus it can be blasted from pick-ups by cap-wearing dudes.


Keeping with "country", here's Carrie Underwood and her husband, hockey player Mike Fisher's "Ice Bucket Challenge", also via William Shatner's Twitter.